Privacy Policy

Last updated: October 20, 2025


This Privacy Policy describes how LOFI RECORDS (“we”, “us”, or “our”) collects, uses, and protects your personal information when you visit or make a purchase from www.lofigirl.com and its associated domains including www.lofirecords.com (collectively, the “Site”). LOFI RECORDS operates in accordance with the General Data Protection Regulation (EU Regulation 2016/679, “GDPR”) and applicable French data protection laws.

1. Data Controller

The controller responsible for processing your personal data is:
LOFI RECORDS
📍 200 rue de la Croix Nivert, 75015 Paris, France
SIRET: 980 061 964
📧 contact@lofigirl.com
For any data protection inquiry, you can contact our Data Protection Officer (DPO) at the same email address.

2. Personal Data We Collect

When you use our Site, we collect and process the following types of data:

  • Information you provide directly
    • Account creation: name, surname, and email address
    • Contact or support forms: name, email address, and optional phone number
    • Newsletter subscription: email address
    • Purchase and payment data: name, address, phone number, and transaction details (processed securely by Shopify and payment partners)
  • Information collected automatically
    • Log data, IP address, browser type, operating system, and referring URLs
    • Cookies and similar tracking technologies (see Section 7 below)
    • Analytics data via Google Analytics and Shopify Analytics

We do not intentionally collect any sensitive personal data (such as racial or ethnic origin, political opinions, or health information).

3. How We Use Your Data

  • To provide, maintain, and improve our Site and services
  • To process your orders, payments, and refunds
  • To communicate with you (customer service, order updates, or support)
  • To send newsletters and promotional emails if you have given explicit consent
  • To analyze usage and performance for improving the user experience
  • To comply with legal obligations (e.g., accounting or tax requirements)

Your data will never be sold or rented to third parties.

4. Legal Basis for Processing

  • Performance of a contract (e.g., to process your order or provide digital downloads)
  • Legitimate interests (e.g., to improve our Site, prevent fraud, ensure security)
  • Consent (e.g., for cookies or newsletters)
  • Legal obligation (e.g., record-keeping for tax compliance)

5. Data Retention

  • Account and order data: up to 3 years after last interaction or contract end
  • Cookie data: up to 13 months
  • Legal or accounting data: up to 10 years as required by French law

After these periods, data is securely deleted or anonymized.

6. Sharing of Data

We may share your data only with trusted partners and service providers acting on our behalf, such as:

  • Shopify International Ltd (e-commerce platform and hosting provider)
  • Payment providers (e.g., Stripe, PayPal)
  • Google LLC (analytics and advertising tools)
  • Email marketing tools (e.g., Mailchimp, Klaviyo)

These partners process data strictly under our instructions and in compliance with GDPR. If data is transferred outside the European Economic Area (EEA), such transfers are safeguarded by standard contractual clauses or equivalent protection mechanisms validated by the European Commission.

7. Cookies and Tracking

Cookies are small text files stored on your device to enhance your browsing experience. We use:

  • Essential cookies (necessary for site functionality and security)
  • Analytics cookies (to measure traffic and usage)

For details on managing cookies:

8. Your Rights

Under the GDPR, you have the following rights:

  • Right of access - to request a copy of your data
  • Right to rectification - to correct inaccurate data
  • Right to erasure (“right to be forgotten”) - to request deletion of your data
  • Right to restrict processing - to limit data use in specific circumstances
  • Right to data portability - to receive your data in a structured, machine-readable format
  • Right to object - to processing based on legitimate interests or for marketing purposes

You may exercise these rights by contacting us at contact@lofigirl.com.
You also have the right to lodge a complaint with the CNIL (Commission Nationale de l'Informatique et des Libertés) in France.

9. Data Security

We implement industry-standard technical and organizational measures to protect your data against unauthorized access, alteration, disclosure, or destruction. All communications with our Site are encrypted via HTTPS (SSL).

10. Third-Party Links

Our Site may contain links to third-party websites or services. We are not responsible for their privacy practices or content. Please review their policies before sharing any personal data.

11. Children's Privacy

Our Site and services are not intended for users under 16 years old. We do not knowingly collect personal information from minors. If you believe a minor has provided us personal data, please contact us to have it deleted.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date. If significant changes occur, we will notify users by email or a notice on our homepage.

13. Contact

If you have questions or requests related to this Privacy Policy, please contact:

contact@lofigirl.com
LOFI RECORDS,
200 rue de la Croix Nivert,
75015 Paris, France
SIRET: 980 061 964